Job Overview:
We are seeking a creative and proactive Marketing and Communications Intern to join our team for a children’s newspaper and magazine. This internship offers a valuable opportunity to gain hands-on experience in marketing, communications, and public relations within the publishing industry. The ideal candidate will have a passion for children’s media and education, excellent communication skills, and a strong desire to contribute to our mission of engaging and educating young readers.
Key Responsibilities:
Content Creation and Management:
- Assist in creating engaging and educational marketing content for various platforms, including
social media, newsletters, and the website. - Help develop promotional materials such as flyers, brochures, and email campaigns.
- Support the maintenance and updating of the publication’s website and social media accounts.
Social Media and Digital Marketing: - Help manage and grow the publication’s social media presence across platforms such as
Facebook, Twitter, Instagram, and LinkedIn. - Create and schedule social media posts, monitor engagement, and respond to comments and
messages. - Assist in developing and implementing digital marketing campaigns to increase brand awareness
and drive subscriptions.
Public Relations and Outreach:
- Support the development and distribution of press releases, media kits, and other PR materials.
- Assist in building and maintaining relationships with media contacts, influencers, and
community organizations. - Help organize and execute events, webinars, and other outreach activities to promote the
publication.
Market Research and Analysis:
- Conduct market research to identify trends, opportunities, and target audiences.
- Collect and analyze data on campaign performance and audience engagement.
- Prepare reports and presentations based on research findings to inform marketing strategies.
Customer Engagement and Support:
- Engage with subscribers, parents, and schools through various communication channels to
gather feedback and enhance customer satisfaction. - Assist in managing and responding to inquiries from readers and stakeholders.
- Support initiatives such as contests and interactive features to increase reader participation and
engagement.
Project Support:
- Assist in planning and executing marketing and communication projects from start to finish.
- Collaborate with the editorial and design teams to ensure cohesive and effective marketing
efforts. - Help with administrative tasks related to marketing and communications as needed.
Qualifications:
Education:
- Currently enrolled in or recently graduated from a Bachelor’s program in Marketing,
Communications, Public Relations, Business Administration, or a related field.
Skills and Competencies: - Excellent written and verbal communication skills.
- Strong organizational and project management abilities.
- Creative thinking and problem-solving skills.
- Ability to work independently and as part of a team.
- Familiarity with social media platforms and digital marketing tools.
Technical Skills:
- Proficiency in Microsoft Office Suite and Google Workspace.
- Experience with content management systems (CMS) and social media management tools.
- Basic knowledge of graphic design software such as Adobe Creative Suite is a plus.
- Familiarity with SEO and Google Analytics is advantageous.
Personal Attributes:
- Passionate about children’s media and education.
- Detail-oriented with a commitment to high-quality work.
- Flexible and adaptable to changing needs and environments.
- Proactive and eager to learn in a fast-paced environment.
Benefits:
- Hands-on experience in marketing and communications within the children’s publishing
industry. - Mentorship and guidance from experienced marketing professionals.
- Opportunity to contribute to a respected and impactful publication.
- Networking opportunities within the industry.
- Flexible working hours and remote work options.
